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Introduction
LiquidQube is committed to protecting your privacy and ensuring that your personal data is handled in a secure and transparent manner. This Data Privacy Policy explains how we collect, use, share, and protect your personal information in compliance with data protection laws, including the UK GDPR, EU GDPR, US privacy laws, and Brazil’s LGPD.
By using our website, platforms, or services, you agree to the terms outlined in this policy.
Scope
This policy applies to all personal data collected by LiquidQube from users of our website, platforms, and services. It covers data collected directly from users and data obtained through third-party integrations.
What Data We Collect
We may collect the following types of personal data:
Personal Information: Name, email address, phone number, job title, company name, and other identifiers provided during registration or interactions with us.
Business Information: Organisation details, corporate contacts, business transactions, operational data, and other information related to the business use of our services.
Account Information: Login credentials, account preferences, service usage history, and activity logs.
Payment Information: Billing details, payment transactions, and purchase history.
Technical Data: IP address, browser type, device information, operating system, unique device identifiers, screen resolution, and cookies.
Communication Data: Messages, feedback, queries, and other information submitted through contact forms, surveys, or direct communication with us.
Behavioural Data: Information about how users interact with our website, platforms, or services, such as pages visited, time spent, and clickstream data.
Geolocation Data: Approximate or precise location based on the user’s IP address or GPS data when enabled on mobile devices.
Social Media Data: Publicly available profile information or data shared through social media integrations, such as logging in via Google or LinkedIn.
Marketing Preferences: Information about subscriptions to newsletters, marketing materials, or communication preferences.
Survey and Feedback Data: Responses to surveys, polls, user feedback, testimonials, or reviews.
Third-Party Integration Data: Data obtained through integrations with third-party tools, platforms, or APIs used in conjunction with our services.
Error and Debugging Data: Logs, error reports, or debugging information generated during interactions with our website or services.
How We Use Your Data
We use your personal data for the following purposes:
Service Delivery: To provide access to our platforms, products, and services tailored to personal or business needs.
Business Operations: To facilitate business transactions, manage accounts, and optimise operational workflows.
Customer Support: To address inquiries and resolve issues related to personal or organisational use.
Data Analysis: To understand usage trends, improve our services, and develop new features for personal and business users.
Marketing: To send personalised updates, newsletters, and promotions, subject to consent.
Compliance: To meet legal, regulatory, and contractual obligations.
How We Share Your Data
We do not sell or rent your personal data to third parties. However, we may share your information with:
Service Providers: Third-party companies that assist in delivering services, including payment processors, cloud providers, and analytics tools.
Business Partners: Entities collaborating with LiquidQube to deliver integrated solutions or joint projects.
Legal Authorities: When required by law or to protect the rights of LiquidQube, its users, or the public.
Your Rights
Depending on your location, you may have rights over your personal and business data, including:
Access: Request a copy of the data we hold about you or your organisation.
Correction: Request corrections to inaccurate or incomplete business or personal data.
Deletion: Request deletion of certain data, subject to legal or contractual obligations.
Objection: Object to the use of business data for specific purposes, such as marketing.
Data Retention
We retain your personal and business data only for as long as necessary to:
Fulfil the purposes outlined in this policy.
Comply with legal, regulatory, and contractual obligations.
Resolve disputes or enforce agreements.
Business data specific to accounts or transactions will be retained for the duration of the business relationship and as required by applicable laws.
Data Security
We implement robust security measures to protect your personal and business data, including:
Encryption of sensitive business transactions and personal details.
Secure access controls to prevent unauthorised access to organisational data.
Regular security audits to address potential vulnerabilities.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to:
Improve user experience.
Analyse website usage.
Deliver targeted advertising.
For more details, please refer to our Cookie Policy.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to read the privacy policies of any third-party sites you visit.
Updates to This Policy
This policy will be updated periodically to reflect changes in how we collect, use, or manage personal and business data, as well as to comply with new legal or regulatory requirements.
Contact Information
If you have any questions or concerns about this policy or how your data is handled, please contact us at:
Email: data@liquidqubegroup.com
Mailing Address: Marsden Park, 8 James Nicolson Link, York YO30 4WX
